Networking successfully
February 27, 2008 by entrepreneurgoddess
Filed under Biz
Having networked around the globe, I cringe every single time I see the same networking faux-pas committed over and over again.
1. Don’t be a serial networker.
This means passing out business cards as fast as you can say “hello, good-bye” and leaving the event without ever really getting to know anyone. People will not remember you and you will not remember them.
Take time to get to know your new contacts and build relationships. You never know when this might pay off for your business or personal life.
2. Follow up.
This is probably the most important rule. Don’t let two weeks pass before you make that “nice to meet you” call or shoot them an email.
I use the 48 hour rule–don’t wait any longer, the sooner the better. You will be forgotten.
3. Don’t expect a fountain of free advice.
People don’t like to feel used. Networking, like any relationship, involves give and take. Don’t assume the person you just met wants to give you $500 worth of advice over cocktails. Follow up and make that appointment!
4. Be consistent.
This rule somewhat ties in with not being a serial networker. I always preach quality networking over the quantity of networking.
How many quality connections can you really make when you jump from group to group and never consistently show up to anything?
If you want to network, commit to a membership and consistently show up to the events. It shows dedication and commitment. I’d much rather do business with a person who has these characteristics.
Originally posted at EntrepreneurGoddess.com: January 31, 2008

